Page 9 - 2017 Year In Review
P. 9

exclusively upon photos with
                                                                                         brief captions to illustrate the
                                                                                         world at war. There had never
                                                                                         been anything like it before and
                                                                                         after the war it was renamed
                                                                                         simply “Mid Week Pictorial,”
                                                                                         covering all of the news and
                                                                                         events of the world (including
                                                                                         sports) “in pictures.” This was
                                                                                         Life magazine decades before
                                                                                         Henry Luce and Britton
                                                                                         Haden created it.

                                                                                         The sex appeal, beauty and
                                                                grace of swimmers and divers were favorite subjects of the
            were very popular at the turn of the century.  Cards with two   editors at the magazine, for in an era when “modesty” was
            images were viewed through “stereoscopes” giving the viewer   respected, the pictures of women
            a 3D image. This picture caught the ball in the air during a   in scantily clad swimming
            water polo game at the 1904 Olympic Games in St. Louis.  suits were considered risque.
                                                                Pictured on the cover of the
                                                                Midweek Pictorial of July 6,
                                                                1922 is Elizabeth “Betty” Becker
                                                                Pinkston, captured in flight
                                                                at Brighton Beach, NY. Betty
                                                                was married to 1920 Olympic
                                                                diving  champion  Clarence
                                                                Pinkston and she would go on
                                                                to win gold and silver medals at
                                                                the 1924 Olympic Games.


                                                                Nineteen year-old Gertrude
            The start of the 1904                               Ederle was celebrated on the cover of the August 19, 1926 issue
            Olympic 200  meter                                  after becoming the first of her sex to swim across the English
            freestyle race, from                                Channel. It was a feat generally believed to be impossible for
            the dock at Lifesaver’s                             a woman, but she beat the best men’s record for the exploit by
            Lake in St. Louis,                                  nearly two hours and was a major milestone for the gender
            won by American                                     equity movement.
            Charles Daniels.  The
            movement of the
            swimmers is slightly
            blurred. The  lake
            was contaminated
            with animal feces and many of the competitors were stricken
            with Typhoid, resulting in several deaths.

            Rotogravure Printing                                One of the most well known athletes in the world in the

                                                                1920’s “Golden Age  of Sports” was Johnny Weissmuller,
            In 1914, the New York Times began publishing a stand-alone,   whose celebrity as a swimmer led to his being cast in the role
            14 x 20 inch magazine to carry the overflow of photographs                of Tarzan in 1931. One of the
            from the multitude of picture agencies covering WWI.                      most popular athletes at the 1924
            Newspapers of the day rarely used photographs because                     Olympic Games, he returned to
            printing presses were incapable of reproducing quality half-              Paris in 1929, with 1920 Olympic
            tone photographs and text on the same page. But before the                diving champion Aileen Riggin,
            war, the Times had purchased rotogravure presses (ironically              to promote BVD underwear
            from Germany) that reproduced photos close to print quality.              during the grand opening of
            “The Mid Week Pictorial War Extra”, as it was called, relied              the Piscine Molitor, famous as


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